Sam Taylor is Nomad Digital's Marketing Campaigns and Content Executive. Sam joined Nomad in February 2020 and has a BA Hons in Advertising.
As the transportation industry develops and evolves, the use of data has never been more crucial in completing the intelligent journey and improving passenger experience. In this article, we will dissect Real Time Data and Big Data and how they positively affect the rail industry.
Real time data is required for specific moments and scenarios. It’s a real time solution feeding on live data which can be used to troubleshoot problems there and then, such as a breakdown for example.