Sam Taylor is Nomad Digital's Marketing Campaigns and Content Executive. Sam joined Nomad in February 2020 and has a BA Hons in Advertising.
The rail industry is constantly striving to improve passenger experience, so it is no surprise to see technological advancements within onboard digital entertainment. Viewing habits are starting to evolve, as are passenger expectations. According to Livestream.com “47% of viewers are live streaming and live streaming topped 1.1 billion hours in 2019”. With a future vision of the intelligent journey, passenger entertainment and live streaming plays an important role in this, through the use of On-Board Information Systems (OBIS).